About Ro Copenhagen

Ro Copenhagen is a Danish jeweler founded and designed by Helle Leiberg Nissen. The collections at Ro Copenhagen are inspired by Helle’s tribute to timelessness, minimalism, and honest intention. All Ro Copenhagen pieces are crafted with ethically sourced precious metals and extraordinary gemstones of natural origin. Each piece is made with 18kt gold of the highest quality with a brilliant-cut diamond where each diamond is Helle’s subtle howbeit sparkling greeting to a Ro Copenhagen customer.

The pieces in all Ro Copenhagen collections are embedded with a sense of serenity and created out of a passion for finesse and longevity. The jewellery is made from the finest materials that protect the delicate balance and natural beauty of the earth through ethical, sustainable, and responsible production.

The comarché framework

Product lifecycle

Brand sustainability

Ro Copenhagen create jewellery that are made to stand the test of time and their endeavor is that their jewellery can be passed to future generations. All Ro Copenhagen pieces are made from the finest materials and environmental and social responsibility is a core value in their business.

Ro Copenhagen jewelry is handmade by skilled jewelers in Thailand at ISO-certified factories. This means all employees receive the minimum wage, annual bonuses, are paid for overtime, have health insurance and access to free courses. In addition, the factories also offer free childcare for employees' children and an annual health check performed by external health personnel.

Since RO Copenhagen’s foundation in 2015, the company has had sustainability as a core value. They work with the Sustainable Development Goals, in terms of gender equality and responsible consumption and production. RO Copenhagen value the well being of our planet and work with environmental sustainability as 90% of all their jewellery are made from recycled gold. This means that the gold is already in circulation, which minimizes the need for more mining. The remaining 10% come from sustainable sources and is certified RJC (Responsible Jewellery Standards). However, the brand has committed to use 100% recycled gold before 2025.

Each Ro design is then always set with a signature, brilliant-cut diamond that is carefully selected by gemological specialists (G-VS). The diamonds and gemstones are of natural origin, are untreated, are from responsible sources and thus, not involved in funding conflict. Last but not least the diamonds and gemstones  are from official dealers in accordance with UN resolutions. Ro Jewellery are particular in going about their business with ethical and sustainable values at the center and aim to reduce any environmental impact where it’s possible. These values also extend to Ro Copenhagen’s shipping and transportation methods. All materials and jewellery are transported to stockists and from suppliers in home compostable cellulose and/or oxo-biodegradeable bags. Products and orders are shipped with CO2-neutral services whenever possible.

Brand Ethos

Longevity, timelessness and minimalism characterise all pieces of jewellery at Ro Copenhagen. We love pieces designed for a long product life cycle that can be passed on for generations to come without going out of fashion. Not only are jewelries from Ro Copenhagen made to last a lifetime, all raw materials are also being responsibly sourced and thus, taking care of people in all the way down the value chain.

The Comarché Notes

We all know that some of the most sustainable items you can get your hands on are the ones made to last a lifetime and can be passed on for generations without going out of fashion. And this is exactly the case when you buy pieces of jewellery from Ro Copenhagen. Not only are jewellery from Ro Copenhagen made for longevity, the company also only uses suppliers who take care of all people throughout the value chain. Amen.

UN’s Sustainable Development Goals

Goal 5: Gender equality image Goal 5: Gender equality

Ending all discrimination against women and girls is not only a basic human right, it’s crucial for sustainable future; it’s proven that empowering women and girls helps economic growth and development.

UNDP has made gender equality central to its work and we’ve seen remarkable progress in the past 20 years. There are more girls in school now compared to 15 years ago, and most regions have reached gender parity in primary education.

 

But although there are more women than ever in the labour market, there are still large inequalities in some regions, with women systematically denied the same work rights as men. Sexual violence and exploitation, the unequal division of unpaid care and domestic work, and discrimination in public office all remain huge barriers. Climate change and disasters continue to have a disproportionate effect on women and children, as do conflict and migration.

It is vital to give women equal rights land and property, sexual and reproductive health, and to technology and the internet. Today there are more women in public office than ever before, but encouraging more women leaders will help achieve greater gender equality.

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Goal 12: Responsible consumption and production image Goal 12: Responsible consumption and production

Achieving economic growth and sustainable development requires that we urgently reduce our ecological footprint by changing the way we produce and consume goods and resources. Agriculture is the biggest user of water worldwide, and irrigation now claims close to 70 percent of all freshwater for human use.

The efficient management of our shared natural resources, and the way we dispose of toxic waste and pollutants, are important targets to achieve this goal. Encouraging industries, businesses and consumers to recycle and reduce waste is equally important, as is supporting developing countries to move towards more sustainable patterns of consumption by 2030.

A large share of the world population is still consuming far too little to meet even their basic needs.  Halving the per capita of global food waste at the retailer and consumer levels is also important for creating more efficient production and supply chains. This can help with food security, and shift us towards a more resource efficient economy.

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Sustainable highlights on brand level

  • This indicates that the brand has taken an active stand in relation to labour relations between workers and employers.

  • This indicates that the brand has actively sought out Fair Working Conditions for the producers of its product(s).

Product Lifecycle

Design

The Design Phase is a crucial part of determining a product’s sustainable capabilities. We’ve chosen to highlight a few genius steps that enable a sustainable product right from the beginning.

    Material & Material Extraction

    The materials used for a certain product and how these materials come to life are of crucial importance to the sustainable capabilities we seek in products.

      Transportation of Materials

      This step relates to the transportation of the raw materials from when they are first obtained (harvested etc.) to the production site. Obviously, the closer to the production site, the better.

        Production

        Obviously, the production of a certain product has an impact on the overall level of sustainability. Luckily, many manufacturers have now taken steps towards more sustainable production methods.

          Packaging

          How a brand chooses to package its products will have a significant influence of the carbon impact from packaging and transportation.

            Distribution

            This step relates to the distribution of products when they have been produced. Obviously, the closer to the brand’s warehouse, the better.

              Usage

              How you choose to use and take care of a product has a bigger impact than you think. Just think about how much longer a shirt lasts if it has been washed in the right way.

                End of life

                At this step, there is no way out and we have to find some way of discarding our product. How we discard a product will significantly influence the opportunity of reusing materials used.

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